Transforming Leaders Into Legacies™


About Bella

Experience You Can Count On


Bella Cruz is President of Bella Cruz Consulting Group. She is an award-winning leadership consultant, international author, keynote speaker, John Maxwell Team Member and has a master’s degree. 

As an engaging and transformational executive consultant and credentialed master trainer with over 20 year's experience, Bella knows how to connect with your audience! 

Bella has worked in industries such as the military, healthcare, public and private sector and higher education.

Bella's passion is to develop, inspire and motivate individuals to reach their highest potential!

​​As a recognized coach, Bella is credited with numerous award-winning enterprise process improvements that increased revenue, business strategies and eliminated waste through Lean A3 methodologies.

Bella’s high energy, storytelling, real-life organizational scenarios and customized message bring value and foster engagement at conferences, workshops and seminars. 

Her work as a co-author includes two books used by healthcare professionals to improve communication with patients. The books are used nationally at conferences, hospitals, clinics, medical, nursing, and pharmacy universities/schools and higher education.


Awards: Public Relations Society of America Public Champion Del Oro Award and  Texas Health Literacy Hero Award for Published Materials. Her Learning and Development Team Awards include seven ATD BEST Awards, ATD's Innovation in Talent Development Award, five Chief Learning Officer Magazine's Learning Elite Awards and three Learning in Practice Awards.

Certifications: John Maxwell Coach, Speaker, Trainer | Lean A3 Foundations and Value Stream Mapping © | InsideOut Coaching for Breakthrough Performance© | DISCcert ™ | FranklinCovey | Myers-Briggs Type Indicator (MBTI) ©. Certificates: Walt Disney Institute | Credentialed ATD Master Trainer | ATD Change Management 

Talk to us today about how we can help you build your leaders, boost employee engagement, support your growth, limit your turnover, increase your revenue and put you on a solid track to success.

"Your destiny always calls you! Pursue it and watch greatness ignite!" ~ Bella Cruz

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Books used nationally by healthcare professionals to help improve communication with patients.